Project Overview:

Building a high-performing event hire website starts with understanding your customers, your inventory, and how people choose hire items online. We collaborate closely with Bows Hire to translate the brand into a premium, easy-to-browse digital catalogue—combining strong visuals with practical functionality. From SEO-ready page structure to wishlist building and enquiry flows, every element is designed to help customers shortlist items quickly and convert into bookings.

Objectives:

• Create a polished, conversion-focused website that reflects the Bows Hire brand

• Deliver an online catalogue that’s easy to browse by category, style, and event type

• Enable customers to build and share a wishlist/shortlist to streamline enquiries

• Optimise key pages for SEO to improve visibility for local event hire searches

• Implement user-friendly contact/quote forms that capture the right booking details

• Showcase real events via portfolio pages and image galleries to build trust

Scope of Work:

We provide end-to-end website design and catalogue build, ensuring every detail is covered:

• Discovery & Research: Understanding services, ideal customers, hire process, and key competitors; defining site goals and conversion actions

• Information Architecture & UX: Sitemap, navigation, category structure, and user journeys (browse → wishlist → enquiry)

• Catalogue System Build: Product/category templates, image handling, item details, add-ons, and scalable content structure

• Wishlist Functionality: Add-to-wishlist, wishlist page, and enquiry flow that submits selected items with customer details

• SEO Foundations: SEO-friendly URLs, headings, metadata, internal linking, image optimisation, and local intent targeting

• Forms & Integrations: Enquiry/contact forms (with event date, venue, delivery/collection info), spam protection, tracking setup

• Portfolio & Galleries: Case-study/portfolio layouts, event galleries, and social proof elements (testimonials/reviews)

• Quality Assurance: Cross-device testing, performance checks, form testing, and content QA

• Handover & Support: Guidance for adding new hire items, updating galleries, and ongoing maintenance options

Deliverables:

A complete website and online catalogue system for Bows Hire, including wishlist functionality, SEO-optimised pages, contact/quote forms, and portfolio/galleries—built to look premium, perform fast, and convert browsers into qualified event hire enquiries.

If you want, I can also shorten this into a tighter “proposal blurb” (100–150 words) for your portfolio/case study page.